Engage in action

See how one scan becomes a branded experience.

This short overview shows the participant journey from QR code to mobile interaction, result, optional reward and measurable campaign activity. Select Play to watch.

TacticArc Engage

Interactive 3D campaigns for events, activations and live audiences.

Launch a branded mobile experience through a QR code. Participants play instantly, receive a result or optional reward, and you receive measurable campaign activity—without requiring an app.

TacticArc Engage interactive 3D campaign running on a smartphone
Managed campaign deliveryConfigured, tested and launched with direct technical support.
No app downloadMobile browser deliveryBrand and content configurationSingle-site or multi-locationActivity reporting

Who it is for

Built for organisations with a real audience and campaign objective.

01

Agencies and brand teams

Add interactive 3D or AR to a client campaign without building the technical delivery pipeline internally.

02

Events and exhibitions

Launch an interaction from stands, signage, screens or printed materials for attendees, visitors and sponsors.

03

Multi-location experiences

Run one campaign across venues, zones, campuses or destinations with separate QR routes and activity tracking.

Suitable contexts include universities, visitor attractions, hospitality groups, sports events and destination partnerships.

Campaign applications

Turn a passive touchpoint into active participation.

Event challenge

A quick branded interaction designed around a stand, event theme or sponsor.

Product or topic discovery

Questions and interactive choices that communicate information through play.

Results and sharing

Personalised or scored results designed to be saved or shared.

Optional reward

A controlled offer or reward linked to completion where it fits the campaign.

Participant journey

Scan. Play. Receive. Measure.

A low-friction route from a physical campaign touchpoint to measurable activity.

01

Scan

The participant opens a unique campaign route.

02

Play

The experience launches directly in the mobile browser.

03

Receive

The participant receives a result, share card or optional reward.

04

Measure

Campaign activity is recorded and summarised.

What you receive

A managed campaign, configured for the brief.

Branded interactive campaign
Mobile 3D and optional AR delivery
Campaign-specific QR routes
Configured questions or content
Branded results or score flow
Optional reward flow
Device and browser testing
Remote launch support
Campaign activity tracking
End-of-campaign summary

Working interaction examples

Existing mechanics, ready to be configured.

Pub Darts Challenge working interaction example

Pub Darts Challenge

A quiz mechanic where the participant aims and throws towards the answer.

Open working example

These examples demonstrate existing interaction formats. Branding, questions, results and campaign content can be adapted. New mechanics and custom 3D production are separately scoped.

Agency and production partners

Need an interactive component for a client brief?

TacticArc can support agencies and production teams with browser-based 3D implementation, campaign configuration, testing, deployment and reporting. Your team retains ownership of the wider campaign and client relationship.

Shape

Technical feasibility and interactive concept refinement.

Build

3D implementation, client branding and campaign configuration.

Launch

Mobile QA, deployment and multi-location setup.

Report

Campaign activity summary and reporting handover.

Campaign measurement

Transparent activity, not inflated claims.

Engage records campaign activity that can be summarised after launch. Available measures depend on the configured interaction and reward flow.

QR visitsExperience startsCompletionsResult distributionReward unlocksReward redemptionsActivity by QR routeTime and date patterns

Campaign formats

Configured, enhanced or bespoke.

Configured campaign

An existing interaction structure adapted with your branding, content, results and optional reward.

Enhanced campaign

Greater configuration, multiple locations, additional campaign assets or a more involved rollout.

Bespoke activation

A new interaction mechanic, custom 3D production, integration or agency-specific requirement.

Process

A controlled route from brief to reporting.

01

Define

Clarify the objective and audience.

02

Select

Choose an existing format or scope bespoke work.

03

Configure

Build, brand and test the campaign.

04

Launch

Deploy through agreed QR routes.

05

Review

Report activity and decide what comes next.

FAQ

Practical answers before you enquire.

Does Engage require an app?

No. Participants open the campaign in a supported mobile browser through a QR code.

What devices are supported?

Engage is designed for modern mobile browsers. Device and browser requirements are confirmed for each campaign.

Can it run for a single event?

Yes. The campaign period can be defined around one event, a weekend, a launch or a longer activation.

Can it run across multiple locations?

Yes. Separate QR routes and location-level activity can be configured where the campaign requires them.

What can be customised?

Branding, questions, content, results and simple reward flows can be configured within an agreed scope.

Can you create a new interaction?

Yes, but new mechanics and substantial custom 3D work are requires a separately agreed scope.

What activity is measured?

Depending on the campaign: visits, starts, completions, result activity, reward events, routes and timing patterns.

Can rewards be included?

Yes. An optional reward flow can be included when the organisation supplies and honours the advertised reward.

How long does setup take?

The delivery timetable depends on the agreed scope, timely content and approval. It is confirmed before work begins.

Can agencies use Engage for client campaigns?

Yes. TacticArc can deliver the technical campaign component while the agency manages the wider brief and client relationship.

Have an event, activation or audience campaign to make interactive?